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In 2023, Black Friday is on the 26th of November. It is, in fact, more of an event because it lasts and exceeds the following weekend. For all of their customers, the store will prepare discounts on various products. Interestingly, each day will be dedicated to a specific type of product, which means that customers will have an easier job finding exactly what they need.
Every year the dates are slightly different due to the American holiday of Thanksgiving. In 2015, Black Friday was organised on the 29th of November, whereas in 2017, Black Friday event started on the 14th of November and ended on the 24th of the same month. In 2019, Black Friday at Jumia Kenya began even sooner than that - on the 19th of November.
It's crucial to visit Jumia well beforehand. The store starts the event before the actual holiday. Therefore discounts will also be available then. There are some other incentives customers should be aware of, such as free shipping possibilities. Additionally, in 2019, those customers who paid with FCMB were given a 10% discount on top of the already gained rebate. However those who paid with their debit or credit card were not neglected either - they acquired an additional 5% on top of the offer they had already had. The most important tip here is to look out for additional bargain opportunities apart from competitive prices.
Another tip is to plan your shopping for the most expensive items for that time. For example, electronics, high-fashion garments and accessories and even furniture and electrical appliances can easily be bought with a massive discount. It's also a fantastic way of shopping for gifts not just for the following religious holidays but also for birthdays, weddings, etc.
Each year Black Friday event is bigger than the previous one. Therefore the customers can expect staggering up to 90% discount. It mostly concerns promotions known as Flash Deals - ones that are live for a very limited time (one day only included). Moreover, Jumia's mobile app can provide their users with additional discount codes for certain types of products. Imagine that you're on the go and you receive a notification that an item you've been searching for is on sale right now. Only one click separates you from buying it.
The rate of discount in 2019 depended mostly on the category is applied to. As it started on Monday the 19th of Nov, all categories were discounted up to 90%. These included women's beauty, phones, sports and fitness, fun accessories, power and storage and app only. As the name suggests, only those who had the mobile app could place their order with such a discount, so it's worth having it handy for your Black Friday event. In the week of Black Friday, the categories on sale included kitchen, gaming and men's fashion. Just after Black Friday customers could shop in the global department and the ecosystem.
There are various ways in which customers can find out about the upcoming and already published deals before and during Black Friday. One of them is to subscribe to the store's newsletter. It will let every subscriber know as soon as the promotion goes live. Another way is to subscribe to visit this page on a regular basis. It is dedicated strictly to Black Friday deals. No payment is necessary as the page is completely free.
If you use social media on a regular basis, it's worth checking out the store's profile - very often flash deals are announced there. Finally, certain discussion groups' members often exchange information on the best offers.
Don't forget about the mobile app. Besides the convenience of shopping on the go, it allows you to save your record, and receive app-only flash deals.
Totally! First of all, the store organises promotions all year long. Black Friday is one big event that allows the store's customers to find the best picks at the best prices; however, when it ends, not all things are lost.
It might happen that even after Cyber Monday is over, some promotions might still last. It all depends on the popularity of this year's event. However, soon enough you can find a Christmas sale which is dedicated to buying gifts for the loved ones at great prices. Post-Christmas the stores, including Jumia, prepare for new collections which is an excellent opportunity to stock up on various items.
Jumia is a place where customers can shop for quality products at competitive prices, so it's not a surprise that it offers you vouchers and codes from time to time. You can find them on Picodi - a discount code platform which has it all. Whenever you see yourself in need of something that can be found at Jumia, one look at Picodi will help you get it cheaper.
Other promotions at Jumia include a Mobile Week, Ramadan Sale, pre-Thanksgiving, which is followed by another Black Friday event.
Besides the above, customers can visit categories dedicated to promotions, such as Sale and Clearance.
Other stores which offer similar deals include MallForAfrica, Kilimall, Amazon, Barneys and Bidorbuy. Watch out for free international shipping possibilities so that you can shop in other countries as well.